COPD Foundation "Goes Orange" for National COPD Awareness Month in November

November 01, 2016   |   
I Care 4 Cares

WASHINGTON, D.C. - November 1, 2016 - The COPD Foundation is pleased to celebrate COPD Awareness Month, an internationally recognized event held annually in November to enhance awareness of chronic obstructive pulmonary disease (COPD). Throughout the month, the COPD Foundation will partner with respiratory health organizations to host various online and in-person activities that will allow COPD community members to rally, inform, and support one another. COPD is a progressive lung disease with symptoms that include shortness of breath, wheezing, and cough. It is affects 300 million individuals worldwide and 30 million in the United States.

Key statistics about COPD include:

  • Every four minutes, someone in the U.S. dies of COPD
  • COPD causes 285,000 emergency hospitalizations annually in the U.S.
  • Approximately one in five Americans over the age of 45 lives with COPD

The Foundation’s awareness theme for the month is “Go Orange,” which highlights the organization’s efforts to promote unity among the COPD community and raise public awareness about the disease. In 2011, the U.S. COPD Coalition named orange the official color of COPD in the “Go Orange Resolution.” In honor of the fifth anniversary of the resolution, the COPD Foundation has launched the “Go Orange” campaign. From now until November 30, 2016, a photograph of anyone wearing orange can be posted using the hashtag #GoOrange to the COPD360social community at copdf.co/Go-Orange. For more information about the campaign or to download the free digital toolkit, please visit: copdf.co/Go-Orange.

Events around the “Go Orange” theme were designed to recognize not only the patients affected by the disease, but caregivers, friends, family, and healthcare providers who may be indirectly impacted by COPD. The Foundation is asking anyone affected by this disease to help support its efforts by promoting the Foundation’s digital toolkit, which can be found at copdf.co/Go-Orange. Campaign resources include social media posts, infographics, videos, and more.

Additionally, the COPD Foundation encourages individuals to:

  • Visit the events calendar to find a workshop, conference, Breathe Strong Rally, or Harmonicas 4 Health class at copdf.co/COPDEvents;
  • Start a “Harmonicas 4 Health” support group in your area: copdf.co/Harmonicas4Health;
  • Tell your story and start a donor campaign to help the COPD Foundation find a cure for COPD at copdf.co/COPDdonation;
  • Support research for a cure by joining the COPD Patient-Powered Research Network at copdf.co/COPDPPRN

The COPD Foundation’s partner Sunovion Pharmaceuticals, Inc. is supporting the Go Orange campaign, and shining a light on COPD throughout the U.S. As a part of that effort, iconic buildings, landmarks, and veterans’ memorials will be illuminated in orange, the designated support color for COPD, specifically:

  • Helmsley Building in New York – November 7
  • Houston City Hall – November 7 and 8
  • Seattle Great Wheel at Pier 57 – November 16
  • Coney Island Parachute Jump – November 16
  • Fox Theatre, Atlanta - November 16
  • Seattle Great Wheel at Pier 57 - November 16

“This month-long campaign will help to intensify efforts to raise awareness that the number of people who have COPD is on the rise — more than 15 million are currently diagnosed in the United States, and an estimated 15 million more may have COPD but not realize it,” said Craig Kephart, Chief Executive Officer at the COPD Foundation. “Given its growing prevalence and increase among non-smokers, the time has come to focus greater attention on this growing public health crisis. It is critical that we work together to raise awareness about prevention, early diagnosis, and treatment and help to reverse a public health crisis that, ultimately, affects us all.” Kephart added.

Join the COPD Foundation by celebrating COPD Awareness Month with our worldwide network of partner organizations, pulmonary support groups, families, friends—and most importantly—individuals living with COPD. For more information, call the C.O.P.D. Information Line at 1.866.316.2673.

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