DRIVE4COPD was the COPD Foundation’s landmark public health initiative whose mission was to raise awareness of COPD, drive earlier diagnosis through risk screening, champion access to needed care and services, and advance efforts to help people with COPD live full and productive lives. The campaign worked to help individuals determine their risk and recognize the signs and symptoms of COPD so that they were empowered to take action.
Working alongside NASCAR® - one of the most influential sports organizations in North America - DRIVE4COPD was designated as the "Official Health Initiative of NASCAR®".
Through the partnership with NASCAR, the DRIVE4COPD campaign reached out to Fortune 500 businesses as well as more than 75 million fans annually both online and through special at-track events and races.
Today we continue the effort through our digital campaign and urge all Americans aged 35 or older to take a brief, five-question screener to see if they might be at risk for COPD. If the screener indicates risk, patients are encouraged to take the next step and speak with their healthcare professional to discuss what their score could mean.
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