COPD Foundation, Borm Bruckmeier Publishing Develop Smoking Cessation Pocketcards for Physicians

May 17, 2011   |   
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FOR IMMEDIATE RELEASE

Contact:
COPD Foundation
Ifdy Perez
866-731-2673, ext. 398
iperez@copdfoundation.org


COPD Foundation, Borm Bruckmeier Publishing Develop Smoking Cessation Pocketcards for Physicians

Washington, DC – May 16th, 2011 – The COPD Foundation has collaborated with Borm Bruckmeier Publishing to develop two new educational tools for physicians to use when diagnosing and treating their patients with Chronic Obstructive Pulmonary Disease (COPD). The new pocketcard sets have useful information for all healthcare providers treating patients who have symptoms of COPD and/or who are smokers. The sets can be ordered on Borm Bruckmeier’s website.

COPD is one of the world’s largest health care concerns and its impact continues to worsen each year. According to the National Institutes of Health, 24 million Americans are living with COPD, and approximately 12 million are undiagnosed.

“With only about half of the U.S. COPD population being diagnosed, we are challenged with an unacceptably large number of undiagnosed individuals receiving improper care or no treatment at all,” says John W. Walsh, co-founder and president of the COPD Foundation. “These individuals may not even know they have COPD, and their symptoms are worsening because their physician did not know how to treat their disease properly.”

The Smoking Cessation pocketcard features facts and figures on the impact of smoking, risks of smoking, health improvements after quitting smoking, detailed information on the effects of nicotine, counseling and treatment of tobacco use, an overview of cessation medications, and additional resources and hotlines.

The COPD pocketcard contains information differentiating diagnoses of Asthma and COPD, GOLD staging and severity classification, commonly used drug combinations for treatment, and details on managing exacerbations.

“The COPD pocketcard should help healthcare providers correctly diagnose and treat those who have COPD, and the Smoking Cessation card provides important suggestions to help patients stop smoking, whether they have been diagnosed with COPD or other smoking-related conditions, or are at risk,” says Dr. Byron Thomashow, Medical Director of the Center for Chest Disease at the New York Presbyterian Hospital and Clinical Professor of Medicine at Columbia University. “These resources are available at a low cost to physicians but their small investment now can significantly improve the lives of their patients in the long run.”

“Simple tools, such as this pocketcard and spirometry testing, help healthcare professionals correctly diagnosed individuals with COPD and get them on the best treatment plan so their symptoms can improve along with their quality of life,” says Walsh.

About COPD
Chronic Obstructive Pulmonary Disease (COPD) is the third leading cause of death in the U.S. and the only chronic disease growing in mortality. It affects approximately 24 million Americans but only 12 million are diagnosed. COPD includes chronic bronchitis, emphysema, and adult onset (refractory) asthma. Symptoms include breathlessness, wheezing, and chronic coughing. Visit http://www.copdfoundation.org or call 1-866-316-COPD (2673).

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